Redesign small business website in WordPress
A website serves as the digital storefront or presence for your business. Most of the business owners rely on their website to bring in leads and display what they offer. If it doesn’t have a good UI (look appealing), load quickly or even responsive, users are going to keep walking.
For a startup or small business, when it comes to designing and developing a website the best solutions is to choose WordPress.
Why WordPress?
WordPress is the most popular free and open-source Content Management System (CMS) based on PHP & MySQL, used by approximately 76 million websites. It’s commonly referred to as a “content management system” because of its ability to let you easily create and organize all of the pages and media you upload to your site. Thousands of plugins and templates power a flexible and simple interface, which reduces development costs and deployment time.
Why it’s the best option for your small business website?
1. Website as a blog
If you’re using your blog as a separate website or have no blog at all, move your website over to WordPress will quickly solve that problem. Not only is the easy to handle (adding new pages/posts literally takes seconds), but it’s the perfect platform for managing your content or blogging about your small business.
Simply set up a page on your site dedicated to your blog and you can include in your navigation. Then you can start adding content/posts to that page. A blog is your easiest and most effective way to continuously add new content to your site and keep customers up-to-date with your business.
2. Open Source
In general, open source refers to any program whose source code is made available for use or modification as users or other developers see fit. So that developers are able to contribute to WordPress’ software in the form of plugins, themes and updates. This will help the system to constantly improving and getting better, and a new addition doesn’t cost you more.
3. Safe and Secure
WordPress offers continuous updates, which mean you can be confident that your website’s security is always up to date and aligned with the best. While some other content management systems might require you to manually check for updates. Your site will automatically update, and knowing, too, that WordPress will keep working to better its system and make things more secure for users and visitors.
4. SEO Friendly
Search Engine Optimization or SEO, refers to the idea of making your website more searchable by engines like Google or Bing. While mastering SEO can take some investment of time and cost, WordPress offers ways for business owners to optimize their site in the easiest ways possible. Check out the free Yoast SEO plugin, which shows you step-by-step how your content ranks and where there’s room to improve.
5. Coding Standard
WordPress is so great is that it’s become such a popular choice, any web developer knows how to code for it. Whenever a problem pops up that you can’t fix, or you decide to redesign your website, any developer will be able to get the job done.
WordPress is great for small businesses because it has everything you need to create a visually pleasing, fully functional, scalable website, and it also offers endless possibilities if your business or budget grows down the road.
Whether you’re just startup or your small business is growing, you want a website that grows as you do. WordPress gives you that option.
